About Us
Who is JAYD?
Hey, we’re JAYD, your trusted bestie in and out of the water.
At JAYD, we're not just making swimsuits; we're helping you dive into the water with confidence!
Our timeless cuts and figure-flattering classics are crafted to stick with you through six foot sets, are by your side for those long pool sessions, and still look good as you lounge on the shoreline. Life is about balance, and so are we!
JAYD Swimwear is a reflection of your active lifestyle, capturing the essence of adventure, confidence, and ease. Every stitch is dedicated to creating swimwear that effortlessly complements your journey, celebrating your unique style with designs that speak to the doers, the movers, and the ones who live for the water.
So, whether you're out there hanging 10, lounging by the pool or doing synchronised cannonballs with dolphins, we've got you covered – literally. Join us as we redefine the standard for swimwear, because life's too short for boring swimsuits!
JAYD'S Core Values
EMBRACE EVERY BODY
Our purpose is to empower women to feel comfortable in their own skin. We design pieces that embrace your unique beauty, constantly innovating with new products and fabrics, offering timeless classics over fleeting trends, and providing a variety of fits for every body shape.
LIFESTYLE AT HEART
Designed to compliment your lifestyle, our swimwear becomes your second skin, effortlessly adapting to your body and movements. Our pieces are your trusted companions, ensuring you feel confident, secure and poised both in and out of the water.
BOUND BY THE WATER
JAYD Swimwear is not just about fashion; we're connected by the allure of the ocean. We invite you to join us on this journey as we celebrate inner beauty, embracing the harmony between elegance, style, and the comfort that comes from within and the water.
AUSTRALIA FIRST
Born and bred on the sunny Gold Coast, by Aussie water-lovers who know exactly what conditions our beaches throw at us.